Tiger Woods Gatorade: Tiger Gatorade Bows Out: Tiger Focus Not a Focus

Gatorade has dropped sponsorship of Tiger Woods. That’s Tiger sponsor No. 1. Who bows out next? Maybe no one. Forbes reports that the decision to terminate their sponsorship of a drink named Tiger Focus, was made before Woods ran over the fire hydrant and into a neighbor’s tree. Beverage Digest announcement the decision on November 25th, two days before Tiger went ballistic. Update 12-11-09 Tag Heuer drops Tiger, below.

Tiger Gatorade

Turns out, Tiger Focus was less than 5 percent of Gatorade’s volume and sales were down 34 percent through October. Tiger Focus was introduced to the public in March 2008.

This is turning out to be quite a gamble for Woods’ sponsors. When only the first 3 women surfaced, I thought, everyone will stay with him, because if they do not, some one else will grab him up. Now that we are up to at least 9 infidelities, and maybe 11…and one may be a porn star, they have to be rethinking. The gamble is whether or not Tiger still has game. If he comes back in tournament play, Nike will still want to be in the camera shot when he putts-in on 18.

Tiger earned nearly $100 million in 2008 – only $7.7 million of it on the golf course. This from Golf.com:

Tiger Woods sports Nike clothing from head to toe, and with the
exception of his putter, uses Nike clubs and balls. He signed a new
multi-year deal with Nike in December 2006

The Gatorade Tiger deal, which the company now seems to be calling Tiger Focus, was signed in March 2008 and was reported to be a 5-year contract bringing Woods “as much as
$100 million. 

Tiger signed with Gillette as part of the “Champions” campaign, bringing him $10 – $20 million.

Tiger Woods Design pays him about $10 million per design. The company president is Byron Bell, Tiger’s childhood friend and the person who purchased Rachle Uchitel’s ticket to Australia and escorted her there to meet Tiger.

EA Sports:

Tiger Woods is also involved in the creation of the EA video game
series Tiger Woods PGA Tour. Woods offers suggestions about game design
and has his exact golf swing captured for use in the game. The details
of his deal with EA are unknown.


In addition to sponsoring the WGC-Match Play Championship, Accenture
also sponsors Tiger Woods. Accenture is a global management consulting,
technology services and outsourcing company.


In February, AT&T signed a deal with Tiger for an undisclosed amount to have their logo grace the superstar’s bag.

Tag Heuer:

Not only can Tiger Woods be spotted wearing Tag Heuer’s watches after tournaments, he was also involved in designing a lightweight style specifically for golfers.

NetJets, TLC Laser Eye Centers and Upper Deck are also current sponsors.

Related and Background:
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Tiger Woods Julie Postle? Julie Purple and Tiger? Another Tiger Trashy Lady?

Tiger Woods and Dr. Anthony Galea: Human Growth Hormone Scandal? 

Elin Woods Moves to Little House with Babies: Tiger Gets the Big House

Jamie Jungers Tiger Woods Together when Tiger’s Dad Died

 Florida Department of Children and Families Visit Woods’ Home?

See new video of Holly Sampson talking to a reporter about Tiger Woods 12-13-09 

Tiger Woods Loredana Jolie: Tigers Threesomes? Tiger to Quit Golf? Woods Readies Yacht for GetAway?

Tiger Woods Tag Heuer Drops Tiger: Madam Michelle Braun and Tiger Woods Prostitutes?
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Breaking: Tiger Woods Joslyn James? Tiger’s Porn Star No. 2? Rachel Uchitel Tiger’s Pimp?

Tiger Woods Holly Sampson No. 7? Tiger’s Possibly 11 Mistresses? Oprah Phones Tiger? 

Rachel Uchitel Miffed – Mistressed Miffed about Girlfriends  

Elin Moves to House No. 2? Elin Woods Leaves Tiger?

Tiger’s Mistresses – No. 4, 5 and 6: Jamie Jungers? Mindy Lawton? Cori Rist? 

Byron Bell is Tiger Woods Childhood Friend: Bell Covers for Tiger and Rachel Uchitel 

Neighbor Says Tiger Woods Snored: Jarius Adams is Tiger Woods Neighbor

Tiger Woods Windermere House No. 2? 

Tiger Woods Triple Bogey? Rachel Uchitel Talks? Uchitel, Grubbs and Moquin?

Jesper Parnevik advice to Elin Woods – next time use a driver

TigerTransgressions: Tiger Woods 3 Years Unfaithful?

Tiger Woods Domestic Violence Warrant?

Tiger Woods Accident